System Architecture for Corporate Innovation: How to Run a Successful Initiative and Deliver Tangible Results

 

MIT SDM Systems Thinking Webinar SeriesMona Vernon

Mona M. Vernon, SDM ’09, Vice President of Data Innovation Lab, Thomson Reuters

Date: July 14, 2014

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About the Presentation

Corporate innovation is no longer the sole responsibility of research and development units; it is becoming a real and urgent priority for CEOs. However, managing innovation is hardly ever as simple as consultants and social software vendors make it sound. In some cases, well-intentioned initiatives can have damaging, unintended consequences ranging from wasting valuable effort to disenfranchising employees.

Designing and deploying successful corporate innovation initiatives require an appreciation and application of basic system architecture principles. In this webinar, SDM alumna Mona M. Vernon will share heuristics for managing corporate innovation, with specific and actionable recommendations to consider when setting up a new initiative.

The presentation will:

  • make the case for the importance of system architecture for managing innovation;
  • define key concepts such as “lean startup” and “open innovation”;
  • address the implications of big data technologies on managing innovation; and
  • share data-driven insights from several industries on the strengths and weaknesses of common innovation tools.

A question-and-answer period will follow the presentation. We invite you to join us.

About the Speaker

Mona M. Vernon is currently building the Data Innovation Lab at Thomson Reuters. The lab will partner with internal business unit teams, customers, and third parties (such as startups and academics) to develop data-driven innovations. Previously, she ran the Emerging Technology group at Thomson Reuters and launched the Open Innovation Challenge program across the enterprise.

Vernon holds a B.S. and M.S. in mechanical engineering from Tufts University and an S.M. in engineering and management from MIT, which she earned through the MIT System Design and Management (SDM) program. Her SDM thesis research focused on the role of customer experience in digital business strategy. Prior to joining Thomson Reuters, she worked in technology startups in product development and management.

About the Series

The MIT System Design and Management Program Systems Thinking Webinar Series features research conducted by SDM faculty, alumni, students, and industry partners. The series is designed to disseminate information on how to employ systems thinking to address engineering, management, and socio-political components of complex challenges.